Top 12: Business Values

After more time in this crazy space than I care to share and working on numerous brands across pretty much every channel, I feel the keys to success are the values below. Each one brings a different perspective – from how to work with people to how to win new business to working philosophy. For those NCIS fans, think Gibbs’ Rules. Here’s my top 12. Be on the lookout for detailed posts about each one in the coming months.

  1. The secret sauce is having a combination of: fostering unwavering relationships, delivering “product” excellence that are grounded on client’s objectives and exceeds their expectations, and a ton of passion.
  2. We not I.
  3. We are in the People Business.
  4. Strategize to Win.
  5. Crashing Collaboration.
  6. Decreasing the Pain.
  7. Slow Down to Speed Up.
  8. Go over Show.
  9. Expect the Unexpected.
  10. Never Settle.
  11. Hard Work and Hustle.
  12. And have a little fun along the way….

So what are your business values?